논문명: 개별외래관광객(FIT)을 위한 관광 콘텐츠 개발 연구: 근거이론 중심
저자: 김철원, 이태숙
게재지명: MICE관광연구
핵심어: 개별 외래관광객(Free Independent Traveler), 관광콘텐츠(Tourism
Contents), 근거이론(Grounded Theory), 질적관광 경험(Quality
tourism experience), 중심현상(Central Phenomenon)
초록: Based on the grounded theory, the present study examines the tourism contents for
individual foreign tourists, categorizes the contents, analyzes the process, and finds out the
optimized tourism contents to improve the quality tourism experience of individual foreign
tourists. The central phenomenon of providing optimized tourist environment for
attracting individual foreign tourists is the centering of 'finding and expanding unique
tourist contents in Korea', and the causal conditions are 'change of tourist orientation' and
'individual tourism market context. Contextual conditions are ‘rising value of tourism
content’ and ‘changing landscape of tourism contents’. Finally, the results of finding and
expanding Korea's unique tourist contents for individual foreign tourists were classified
into ‘expansion of local visits' and 'extension of stay'. This paradigm analysis is expected to
be valuable as a basic data to promote qualitative improvement of tourism policy at a time
when FIT growth is expected to grow gradually.
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