[윤유식] 국제기구 유치 중요도 및 성과와 지속적 유치 지지도 연구- MICE 이해관계자의 의견을 중심으로
김미성
18-08-31 17:19
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논문명
국제기구 유치 중요도 및 성과와 지속적 유치 지지도 연구- MICE 이해관계자의 의견을 중심으로
저자(참여인력명)
윤유식
게재지명
관광레저연구
핵심어
Attraction, International organization, MICE industry, stakeholder(practitioner), importance, effectiveness, cooperation
초록
This study examined the importance and effectiveness on attraction of international organization offices and also, performance and support rate of MICE industry"s stakeholder on cooperation with international organizations and attraction of their office due to importance and effectiveness. Empirical data were collected fromMICE industry"s practitioners using on-line survey. A total of 213 questionnaires were analyzed using a regression analysis. The result of the study is as follows : MICE industry"s stakeholder recognized that importance and effectiveness on attraction of International organization offices influenced MICE industry positively. And also, the effectiveness and performance taken by cooperation and attraction with International organization influenced positively MICE industry"s stakeholder" own support rate for future cooperation. More detailed theoretical and practical implications were discussed in the conclusion.
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